The Drew Barrymore Show
Story Strategy & Social Content Concepts
Concepted the “Moments with Drew” series, pulling together memorable episode segments into social-first content designed to drive engagement and extend episode reach.
IG Story Strategy
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Tasked with increasing Instagram Story link clicks and profile taps, I created real-time “sneak peek” content during live show tapings — capturing the funniest and most shareable moments to spark FOMO and drive ticket sales.